Creating profitable, enjoyable, lasting and mutual collaborations is certainly no simple task; in most cases people don’t succeed, and what results are sporadic, occasional relationships that generate far less value than their potential. Not to mention the huge number of times collaborations simply never get off the ground because things don’t go beyond the first meeting...
Why does this happen? Because the approach to collaboration is not very strategic.
Most people have a strong desire to collaborate but don’t know how!
At Private Community® we distinguish three levels of approach to collaboration.
Level 1
BEGGING FOR CONTACTS
In most cases, people approach “collaboration” with another professional with the idea of building credibility for themselves and their company, showcasing services and skills in order to gain access to that person’s clients/contacts and bring them value.
Level 2
TRANSACTIONAL COLLABORATION PROPOSAL
The collaboration proposal with the potential partner centres on a mix of benefits for existing clients (discounts, special treatment, security...), promises of mutual promotion, commissions on referrals that convert, informational activities on topics of possible interest to clients, and basic equipment for client acquisition.
Level 3
CO-CREATIVE PROPOSAL AND INTERCONNECTION OF VISIONS
The most advanced level involves creating shared value and a common goal:
BEING HELPED IS AN ART!
In life and in business, receiving help from others can make all the difference in achieving the success you want. If you want to receive help from others, you need to organise yourself strategically.
If helping us is easy and rewarding, others will do it gladly and the relationships around us will grow stronger. As we collaborate with someone, our relationship will become increasingly solid, our mutual skills will grow, everything will become more fluid and natural, and the results will be significant!
Building a profitable network comes down to three points:
Private Community® guides entrepreneurs and professionals in creating the right relationships and partnerships through a six-stage working method that ensures the relationship grows smoothly from strangers to partners:
