MATTIA BREUZA
Entrepreneur | Breuza Naturalistic Engineering
The story of MATTIA BREUZA - Entrepreneur | Breuza Naturalistic Engineering
When I was invited to join the Private Community, I was sincerely skeptical. I come from a background where "real" work is on-site: naturalistic engineering, earthmoving, machinery, earth, open construction sites. Everything that is not physical, tangible, immediately measurable - like courses, meetings, training - has always seemed to many, and to me first, as time taken away from the company.
For a few years, I rejected the idea. I kept thinking that my duty was to be on-site, checking the work, handling operations, and nothing more. Then came the proposal from someone I trust a lot. He insisted, with that simplicity that eventually corners you: "Come at least once. Worst case, you get a dinner out of it."
I told myself that I didn't have much to lose. And so, almost more out of trust in the person than in the proposal, I accepted.
That first evening was different from what I had imagined. I found myself in a group of very diverse entrepreneurs and professionals, in terms of sector and company size, but with a sense of familiarity and closeness that I did not expect. It wasn't the usual cold and theoretical training. It was a place where people truly talked about what was happening in their companies, without filters.
What struck me the most initially was a seemingly trivial discovery, but for me, it was groundbreaking: companies completely different from mine - some in agriculture, others in different sectors - had very similar problems to mine. One evening, sitting next to an agricultural entrepreneur, we spent half an hour talking about the same difficulties related to foreign labor that I experience on construction sites. I thought: if he, who does such a different job from mine, finds himself in the same dynamics, then I'm probably not an isolated case. Maybe my company isn't as "strange" as I had always believed.
From there, a profound change in perspective began.
I work in naturalistic engineering and earthmoving, a field where historically one is led to think in terms of very concrete numbers: I spend ten, I must earn fifteen to have five. For me, profit was the central goal, what I wrote on the sheet when indicating my targets: profits, margins, revenue.
In the Mindset and Skillset courses, however, they led me to completely rethink this approach. I started asking myself who the client I really wanted was, which projects aligned with my values and which did not. I discovered something revolutionary for me: not every client is a good client. I am not obliged to work with someone just because they "pay." I can choose. I can decide to forgo those who, while guaranteeing revenue, bring stress, conflicts, situations that do not reflect the way I want to work.
At the same time, I stopped considering money as the main objective. I started seeing it as a natural consequence of a job well done. The real goal is to do a good job, with care, professionalism, and respect for my values. If this is clear and consistent, profit follows. It is no longer the end, but the effect.
Meanwhile, another important front opened: the relationship with my collaborators. Before, I had a very closed, almost defensive approach: I do my part, you do yours, we talk the bare minimum. The important thing was that the work got done. Period.
With the course in Private, I started to change my approach. I began to share more about where I wanted to go with the company, what my values were, what I mean by "a job well done." Above all, I started doing something that didn't come naturally to me before: asking for their opinion. Asking how they see a problem, how they would tackle a certain situation.
It was enlightening. I realized that those who work in the field every day often have practical ideas, creative solutions, small adjustments that really make a difference. If I alone reach three, they often bring me to four. For years, not asking was a waste, for me and for them. Now, when a proposal comes, I no longer look at "who" made it, but at the value of the idea. This, over time, has truly made us more like a team.
Another important step was the courage to say out loud something that, in the culture I come from, is almost scandalous: my work is not just a job. It is also a passion.
For a long time, I didn't dare say it. We live in a society where declaring that you enjoy working is not particularly popular. There is almost a fear of being judged. Yet, thanks to the exchange with other community members, I realized that this passion was not only legitimate but needed to be recognized and nurtured.
Today, I can calmly say that I don't do this job just for the paycheck. I enjoy tackling complex challenges, finding technical solutions, improving the organization of the company, growing the way we work. This doesn't mean that the economic side isn't important, but that it's not the only measure by which I gauge what I do.
The work in Private didn't stop at the company. It also had effects on my personal life. Talking to older entrepreneurs, some confided in me that they realized too late that they had sacrificed too much family time for work. Others, closer to my age, told me about the importance of making clear decisions about their time, without hiding behind the excuse of "I can't miss it."
I started thinking differently about priorities. Saying that family is important is not enough: it must be demonstrated in the agenda, in concrete choices. If there's an important moment for a child, I have to decide whether, for me, at that moment, the site or that presence comes first. And I must have the consistency to communicate it, even to clients and collaborators, without being ashamed.
Looking back, these two years in Private Community have been anything but a "theoretical" break from reality. They have been profound work on myself: on how I see myself as an entrepreneur, on how I relate to people, on how I define the meaning of my work.
Today, I experience my Naturalistic Engineering company less as a burden to carry and more as a challenge to face with awareness. And to think that it all started from a proposal that, at first, I wanted to refuse, and from a dinner I attended almost by chance.